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Direct marketing distribution services

There are two distribution options available for direct marketing: an addressed Bulk Letter or unaddressed Home Direct (former Goup Delivery).

Addressed distribution (Bulk Letter):

  • is suitable when you opt for targeted, addressed communication to consumers, companies in a specific area, or the key employees of companies,
  • normally reaches the recipient on the third working day after being left at the post office and is an inexpensive and safe form of distribution.

Unaddressed distribution (Home Direct):

  • is suitable for residential area targeting carried out at the level of zip code,
  • is delivered to households in the selected calendar week or, alternatively, on a defined day.

The payment indications of these two options can be found on Itella's website.