Existing customers

An existing customer is worth six new ones.

Good customers contribute to good sales figures. According to studies, it is six times more profitable to increase sales to an existing customer than to acquire a new customer. Moreover, in order to quickly raise company profits it is easier to improve customer loyalty than to focus on new customer acquisition. In other words, why not make your existing customer relations even better. Let’s extend the duration of customer relationships and make purchasing habits increasingly versatile by taking good care of your customers.

Getting to know your customer better

Your customer register is worth its weight in gold. We will help you to get an even deeper understanding of your customers by analyzing your customer base from different points of view. This information will be of benefit when targeting and personalizing customer communications and developing products and services. By knowing your existing customers well you can make more money without acquiring a single new customer. Furthermore, understanding the behavior of existing customers is also helpful when acquiring new customers, since target groups can be duplicated.

Find out more about analytics

Unable to find your customer?

Don’t worry, let’s update your customer register. The register is valuable only if the information in it is up to date. We will track down your customer and update the address and personal information using the Population Register and Itella’s databases. Customer registers can also be maintained by comparing them to the corresponding data in the address information system.

Regular updates and maintenance of customer registers
One-time updates of customer registers